Castle Espie

WWT Castle Espie

We supported  WWT Castle Espie with a PR campaign to help promote their Summer of wonder 2024 as well as raise the profile of the site. Our communications for this campaign targeted families ( young and old) inviting them to explore, connect and enjoy creating new experiences, whilst deepening their understand of the wonderful wetlands through a range of unique and interesting events and activities across July and August. This included nine epic giant postcards with a personal messages from nine animals who live in wetland habitats around the world and events such as WWT Castle Espie resident explorer Great Great Uncle Arthur, a famous Victorian explorer who went missing in the jungles of Peru. Using his left behind possessions and special codes, take an adventure and explore the hidden world of nature with the help of Uncle Arthur’s secret journal and mysterious inventions.
There was a notably increase in media and social media presence as well a increased visitor numbers to the site across the summer.